Government of Chile
National Accounts Manager Sernac Organizational History Public Citizen perception Careers Sernac websites and social networks Sernac Citizen Rights Consumer Protection Act Forms and Guides Forms Consumer complaints and judgments Manual Guide to exercise their rights convertible Information Requirement Scope and Legal Guide Financial Consumer associations and demands collective Trials Trials initiated Sernac Notifications and deadlines for class action lawsuits initiated by NO Sernac / Sernac closed Trials Register is part of Judicial Judgments Judgments Judicial News Advanced Search - Register of Court Judgments History Search - Registration Court Judgments Superintendents FAQ Consumer Magazine Consumer education Consumer Guide Training Responsible Market for Electricity Distribution Market distribution Market Water production and distribution of Gas Market Foods Market Insurance Market Retail Telecommunications Market Guarantees and Public Market Market Intercity Trucking Chile Tourism Pilot Program Financial Market Financial Education Videos Educational Series: Matilde and Martin Series: "Channel 72" Series: "Diego and Glot" Series: "Planet Consumption" Series: "In Family "Series:" Consumer Stories "Series:" Eat Well, Live Better "ConsuCuento Competition Competitive Fund Citizen Participation Citizen convertible Participation Spaces FAQs Associations and Funds Studies and Regional Offices convertible consumption and consumer prices Data sheets Credits Advertising Products and Services Series economic data prices Surveys News Business Consumer education / suppliers Citizen participation rights protection convertible in regions Sernac Home Featured After SERNAC Reporting: The Polar Justice condemns false advertising complaint SERNAC After: Justice condemns Polar advertising misleading
The lawsuit was filed by the SERNAC in May 2012, after finding it on the website of the company and the state of mind that was sent to consumers in March 2012 message included "Our contract is 100% tailored to the requirements of the Financial SERNAC ".
According to the SERNAC, the company tried Polar mislead or deceive consumers, because at that time still no regulations that established the special provisions of the new law were passed, therefore, there were no objective parameters that would allow him company to verify this assertion.
After reviewing the record, the Court of Appeals of Santiago gave reason to SERNAC to determine that "it is wrong to say that a contract is adjusted to the rules of the Financial SERNAC if these rules were not specified by regulation at the time of broadcast advertising ".
The appellate court added that with this creative company undoubtedly convertible produced confusion in consumers who are in a position of weakness against convertible the company with regard to access to information.
Following this judgment, the company appealed to the Supreme Court by a complaint, but the appeal was rejected by the High Court of the country, ratifying the decision issued by the Court of Appeals. Right to accurate and timely information
The National Director of SERNAC, Juan Jose Ossa, praised the ruling of Justice, as a basic right of consumers, such as access to accurate and timely information convertible is confirmed.
"The law is clear: Companies in advertising can not mislead or deceive consumers. Creatives may be true, verifiable and never misleading, "said the authority.
Ossa added that the creation of the Financial SERNAC meant a huge step forward for consumers in this market, so it is not acceptable that companies taking advantage of their position of superiority in access to information, misuse of rules just was created to protect.
The Director stated that the Service SERNAC through convertible the Observatory Advertising and Business Practices, is constantly monitoring the advertising broadcast in our country convertible and acts whenever estimates that consumer rights are violated.
Care Claims Consulting Consumer Review your case Evaluate our work product safety Alerts Information Related Companies / Suppliers Laws and decrees Sernac National Director Organizational History Public perception Public Accounts Working in Sernac websites convertible and social networks convertible are
National Accounts Manager Sernac Organizational History Public Citizen perception Careers Sernac websites and social networks Sernac Citizen Rights Consumer Protection Act Forms and Guides Forms Consumer complaints and judgments Manual Guide to exercise their rights convertible Information Requirement Scope and Legal Guide Financial Consumer associations and demands collective Trials Trials initiated Sernac Notifications and deadlines for class action lawsuits initiated by NO Sernac / Sernac closed Trials Register is part of Judicial Judgments Judgments Judicial News Advanced Search - Register of Court Judgments History Search - Registration Court Judgments Superintendents FAQ Consumer Magazine Consumer education Consumer Guide Training Responsible Market for Electricity Distribution Market distribution Market Water production and distribution of Gas Market Foods Market Insurance Market Retail Telecommunications Market Guarantees and Public Market Market Intercity Trucking Chile Tourism Pilot Program Financial Market Financial Education Videos Educational Series: Matilde and Martin Series: "Channel 72" Series: "Diego and Glot" Series: "Planet Consumption" Series: "In Family "Series:" Consumer Stories "Series:" Eat Well, Live Better "ConsuCuento Competition Competitive Fund Citizen Participation Citizen convertible Participation Spaces FAQs Associations and Funds Studies and Regional Offices convertible consumption and consumer prices Data sheets Credits Advertising Products and Services Series economic data prices Surveys News Business Consumer education / suppliers Citizen participation rights protection convertible in regions Sernac Home Featured After SERNAC Reporting: The Polar Justice condemns false advertising complaint SERNAC After: Justice condemns Polar advertising misleading
The lawsuit was filed by the SERNAC in May 2012, after finding it on the website of the company and the state of mind that was sent to consumers in March 2012 message included "Our contract is 100% tailored to the requirements of the Financial SERNAC ".
According to the SERNAC, the company tried Polar mislead or deceive consumers, because at that time still no regulations that established the special provisions of the new law were passed, therefore, there were no objective parameters that would allow him company to verify this assertion.
After reviewing the record, the Court of Appeals of Santiago gave reason to SERNAC to determine that "it is wrong to say that a contract is adjusted to the rules of the Financial SERNAC if these rules were not specified by regulation at the time of broadcast advertising ".
The appellate court added that with this creative company undoubtedly convertible produced confusion in consumers who are in a position of weakness against convertible the company with regard to access to information.
Following this judgment, the company appealed to the Supreme Court by a complaint, but the appeal was rejected by the High Court of the country, ratifying the decision issued by the Court of Appeals. Right to accurate and timely information
The National Director of SERNAC, Juan Jose Ossa, praised the ruling of Justice, as a basic right of consumers, such as access to accurate and timely information convertible is confirmed.
"The law is clear: Companies in advertising can not mislead or deceive consumers. Creatives may be true, verifiable and never misleading, "said the authority.
Ossa added that the creation of the Financial SERNAC meant a huge step forward for consumers in this market, so it is not acceptable that companies taking advantage of their position of superiority in access to information, misuse of rules just was created to protect.
The Director stated that the Service SERNAC through convertible the Observatory Advertising and Business Practices, is constantly monitoring the advertising broadcast in our country convertible and acts whenever estimates that consumer rights are violated.
Care Claims Consulting Consumer Review your case Evaluate our work product safety Alerts Information Related Companies / Suppliers Laws and decrees Sernac National Director Organizational History Public perception Public Accounts Working in Sernac websites convertible and social networks convertible are
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